Can You Write a Letter Like This One?
Answer “Yes,” and
you will be in big demand, earning great money, writing a few
hours a day from anywhere in the world you choose to live...
Dear Well Fed Writer Reader,
This is an odd letter for me to send you.
Ordinarily when I write to people, it's regarding the financial, health,
or travel information I publish. But today I'm writing to invite you
to consider “coming to work” for me.
Not as an employee. And probably not in any way you can imagine right now.
But if what I'm about to reveal interests you, there may be a way for
you to help me make money — and vice versa.
How much money? Does $50,000 to $250,000 per year tempt you? That's
typically how much I pay people to do what you could be doing.
And how about a lifestyle that allows you to pick your own hours, live
anywhere in the world, take as many vacations as you care to. Work from your
home — from anywhere in the world for that matter. Even outdoors if
you like...in your bathrobe!
I don't mean to tease you so crudely. It's just that I'm excited
by the prospect of what I'm about to reveal. In several ways, it's
the best financial opportunity I've ever offered. And in the course of
the next few pages I intend to prove that to you.
I will also show you how you can take advantage of this opportunity quickly,
easily, and without any risk. I'll demonstrate how you can be on your
way, making a doctor's or lawyer's income, in less time than you
ever thought possible.
You'll get all the details in a moment...
First, though, let me introduce myself.
My name is Bill Bonner. You may know me as a publisher, and I'm happy
to say I've had some success as one. Not to brag, but...
Agora Publishing ranks as one of the largest newsletter publishers in the
country. In fact, in the world. We publish books, newsletters and reports.
We even publish in foreign languages and over the Internet. But despite my
good fortune as a publisher, my true vocation (and the thing I do best, quite
frankly) is writing. I've been writing for well over 25 years now. In
fact, I built most of my business on the strength of my writing.
I write all the time. But it was just a few things I wrote some 20 years
ago that fueled our business growth. And over the years I've had my share
of what our industry calls “breakthroughs.” Maybe that's
why our trade association gave me its annual top award recently. Or why a
leading trade journal described me as “One of America's Best Copywriters.” And Worth magazine
described me as a “genius...”
But here's the part about me that will most interest you.
Millions Each Year Are Spent on Writers
Every year I set aside more than a million dollars to
spend on people who can write mostly simple letters...like the ones I've
been writing for years. Letters much like this one.
And that's just the tip of the iceberg. There are hundreds
of direct marketing companies with budgets much bigger than mine and thousands
my size and smaller.
All this adds up to a very big and always growing need for
As I told you before, most of the writers I work with make
anywhere from $50,000 to $250,000 per year. (I should know. I see their checks
go out every day!) The top stars of our business earn $500,000. Yep, up to
a half a million dollars per year...some just for writing a
single sales letter each month. That's more than most lawyers make. More
than most doctors...CEOs...dentists... Plus, the work is infinitely easier!
A computer or a typewriter is all you really need. And maybe a desk and a
And then there's the freedom you have...
A couple writers I know have bought homes in the mountains
and write from open-air decks, surrounded by beautiful redwoods and snowcapped
vistas. Others have penthouse condominiums and homes overlooking the ocean — and
get their inspiration from the sun, sand and surf.
Several more writers I work with have moved overseas...to
London, Paris, Berlin. One of my writers moved from Vermont to Chile, but
that was too remote for him, and he moved back. Another woman moved to San
Francisco for a couple of years, then to New York. And you know what? All
of these people had their incomes follow them! Now that's freedom.
I have a chateau in France where I work and write in the summer — and
often I'll invite other writers to join me for weeks at a time. (I've
found some of the best letters come from writers sitting around sharing a
bottle of wine.)
All This, Yet Good Writers Are Hard to Find!
Remarkable when you think about it. That much money on the
table — that kind of freedom — and so much opportunity for new
talent. (Some industry reports I've seen estimate there are more than
a thousand new sales letters written every day!)
Copywriting is lucrative, enjoyable and perfect for someone
who wants a flexible schedule. So why isn't everyone a “copywriter?” Our
kind of writing is different from any other kind of writing. (What most people
don't know, though, is that it's actually easier!) There are a few
simple secrets you need to learn. Secrets like the “secret architecture” of
a direct mail letter...the “golden thread” idea...the secret
of “transubstantiation”...the “categorical imperative”...and
a few others.
This is not so-called “creative” writing. We're
not writing novels or poems. Just books, newsletters, regular letters, reports...
communications with our customers that convey ideas and information. We're
not after literary prizes. We don't even care much about punctuation
or other “rules” of proper writing (besides, we have proofreaders
and computer programs that can take care of that.)
What we in the direct marketing business want is clean, simple,
direct writing... almost like talking to someone. This is the way we give
real value to our customers. By writing in a way that makes it easy for them
to get at the ideas and information they want. This kind of writing is closer
to “copywriting” than literary writing. And there are secrets
to this kind of writing that most people have never heard of.
But here's the thing: No schools, colleges or universities
teach these secrets. No books cover it. But they're really very simple,
common sense ideas. The only way you could possibly know about these powerful
secrets — and have people like me pay you between $5,000 and $50,000
for every letter you write — is to have a professional copywriter sit
down and share these things with you...
If you ask me, this demand for copywriters will never go away.
And the demand for good copywriters is enormous. Which brings me to why I'm
writing you today.
If you can write a letter like this one then you have
what it takes to join this very exciting, very high-paying copywriting
Now, I wouldn't have been so confident saying that a while
ago. Nothing against you. But just recently, I came across something that
changed my mind...something that convinced me that anyone with basic writing
skills could write letters for me.
Let me tell you what happened...
”It still amazes me that I was able to get a full-time job as a
copywriter only one year after I purchased the basic course. And, I’ll
never forget … it was about two months after I started my new job
at a Chicago direct mail company when my boss called a meeting to discuss
why a certain direct mail package hadn’t worked. I took one look
at the failed mail pieces and I was able to pinpoint the reasons immediately,
using the principle of the 4-Legged Stool I learned in AWAI’s copywriting
program. After that, people at work were always coming up to me, asking
me for advice, and referring to me as a direct mail ”guru!”
”And now, only a few years later, I’ve tripled my income … written
the third-best performing sales letter in the company’s history … all
while putting in less hours and enjoying more freedom than I ever thought
possible. I’m very grateful to AWAI for the training they’ve
given me. There’s no way I could have come this far without their
-- Stuart J., Evanston, IL
A while ago, I got an e-mail from a good friend and business
associate named Michael Masterson. Now, the name “Michael Masterson” may
not mean a lot to you. But everyone in our business knows him. He's one
of the best copywriters ever! He's a millionaire many times over because
of the letters he's written. He's sold over a billion dollars through
the mail (including many, many millions for my company alone). What's
more, his teaching skills are legendary. He has a knack for taking people
with raw talent and turning them into superstars.
I'll tell you more about Michael a little later, but first
let me tell you what he's just done...
He was writing to ask me for a collection of “copywriting
secrets” I'd be willing to share with him for a program he was
putting together called Michael Masterson's Accelerated Program for
Six-Figure Copywriting. When I asked him what that was, he told me that
he was going to sit down with a group of top copywriters and come up with
a program that revealed the simple secrets of direct mail copywriting. The
idea was, anyone with any writing ability at all could learn the craft — and
join in on the profits to be made in this very lucrative profession.
Needless to say, I was all in favor. Anything that could help
me find good writers was something I'd be very interested in supporting.
So I gave him my best and most powerful secrets...
About a year later, Michael Masterson's Accelerated
Program for Six-Figure Copywriting arrived on my desk. Let me tell
you, I was dumbfounded by what I saw. Because he had put together the most
brilliant collection of copywriting secrets that I have ever seen (and
I've seen a lot in 25 years in this business).
It contained every technique... every secret... every idea...
every writing tip I've been trying to pass down to apprentice copywriters
All the secrets for writing successful “million dollar” sales
letters. “Home runs” we like to call them. “Breakthroughs.” There
were samples of the most successful sales letters ever written. Sections
covering how to think and act like a professional copywriter...how much to
charge for your work — even how to begin your own lucrative freelance
This is something I've wanted to write for years but haven't
had the time. In fact, many of us in the industry have long talked about
putting together a copywriting program, since the lack of good copywriters
has always been a major complaint in our business.
But this program exceeded anything we've ever discussed.
It's more thorough than we ever thought a work-at-home program could
A One-on-One, Interactive Learning Experience
It takes you through every aspect of writing a successful direct
mail letter — from the headline to postscript and everything in between.
It shows you how to use a secret structure to lead the reader exactly where
you want him to go. And when you finish the program, you've actually “built” your
very first direct mail letter, step-by-step. You then send your work in where
it's evaluated, assessed and critiqued by a team of professional copywriters — including
Michael Masterson himself!
But what sets this program apart from any other book, manual
or guide I've seen is how simply some of the more complex ideas are explained.
Each lesson is written and structured in such a way that doing them is as
easy as falling off a slippery log.
And here's the best part:
Michael has developed a teaching program that can take
you from where you are now to knowing exactly how to write powerful professional
sales letters in the fastest and easiest way possible.
No matter what level your writing skills are at now, this program
can teach you what you'll need to know. You'll learn every powerful
secret there is and you'll learn it well.
Students Are Already Working
Fact is, graduates of Michael Masterson's Accelerated
Program for Six-Figure Copywriting are already being paid to write
copy for me:
Stuart J. took the program and within 12 months was hired
by one of the top direct mail companies in the country. Today, Stuart has
written the third-best performing sales letter in the company's history and
is fast approaching a six figure income.
Before enrolling in our program, Karen Douglas was struggling
earning $18,000 a year as a writer. Now, just a little less than 2 years
since completing the course, she's making $50,000 a year as a copywriter — and
can dedicate the majority of her time to her first love — writing fiction.
Justin Franklin was a former bartender who always dreamed
of being a writer. Today, less than a year after taking Michael Masterson's
course, he's well on his way to making a $100,000 and has work booked
for the next 6 months.
Krista Jones received enough work within 12 months of finishing
the course to let her walk away from an 18 year engineering career.
Glen Strathy, who lives in rural Canada, has been paid for
26 sales letters in the past 18 months.
These are just a few of the successful graduates so far. But
I need hundreds more just like them! And the industry could use literally
thousands more writers as well. People like you! But you need to know the
secrets to our business — and there's no better place anywhere
to learn them than through Michael Masterson's Accelerated Program
for Six-Figure Copywriting.
That's because some of the best people in the direct mail
industry have contributed their secrets and their ideas to this program.
In fact, let me tell you a little bit about some of the copywriting “muscle” behind
this extraordinary program.
Perhaps the Most Successful Copywriter in America
Many of the powerful secrets you learn in this program come
from Michael Masterson himself. Who is Michael Masterson? Well, I've
already told you he's one of the top copywriters in the industry. He's
personally written some of the most successful direct mail pieces ever written.
And that has made him a millionaire.
Michael knows more about how to write a successful direct mail
letter than anyone in the business — hands down. His writing techniques
have sold over $1 billion worth of products and services over the last 25
years. And his knowledge of the business has helped build three of the largest
direct mail companies in the U.S., the United Kingdom and Europe.
What has he gotten from all of this? Simply a lifestyle most
people only dream about. He's a financially secure jet-setting millionaire — with
an oceanfront home and properties around the world.
I've worked with Michael for the better of ten years now.
And the most remarkable thing about him is not necessarily his writing talent
(as remarkable as that is!). No, it's that he's figured out just
what it is that makes winning letters work — and he's boiled it
down to some very profound secrets — secrets that virtually assure
tremendous success when it comes to selling by mail.
Better yet, he's developed a simple method of passing
those secrets on, so that anyone with ordinary writing skills can become
a very talented and successful copywriter. In fact, some of the most successful
writers I hire have been taught exclusively by Michael Masterson.
From $12,000 a Year to $20,000 — a Month!
”After working through the AWAI program, I had the information I
needed to find potential clients and approach them. And thanks to what
I learned about copywriting, my first letter generated a 72% increase in
responses and a 28% increase in the donations my client received. They’ve
already given my five more letters to write!”
-- Edith N., Vancouver
People like Don Mahoney — one of many copywriting superstars
who contributed to Michael Masterson's Accelerated Program for Six-Figure
Copywriting. Don's a top writer, with over $300 million in sales
over the last five years.
Don wasn't always this successful. He used to be a woodworker
building and restoring custom furniture. He loved his craft...and he was
good at it. But the dust and chemicals were killing him. He'd go home
at night wheezing, unable to draw a full breath. And his last year in his
woodshop he only earned about $12,000!
Now, Don never thought himself much of a writer. And he certainly
never thought he'd be rich. But that all changed when, by chance, he
was reunited with Michael — his childhood friend — after 20 years.
Now Don is one of the top copywriters in the country.
In his first freelance year, Don made $80,000. His income
jumped to over $140,000 in his second year — and last year he made
somewhere between $200,000 and $300,000 writing letters. Today, when he's
not traveling the world (in the last four months he's been to my chateau
in France, California, New York, Maryland and Virginia), he lives in a million
dollar home in one of Miami Beach's most exclusive neighborhoods.
Not a bad life for a guy who was past 40 and on the road to
nowhere. But he's not the only one...
From $6 an Hour to $1.3 Million in 7 Years
Another program contributor and Michael Masterson protégé is
Paul Hollingshead. If Paul hadn't told me his story himself, I never
would have believed it. He was one of those guys with no college degree,
and no direction. He'd had dozens of jobs in his 35 years — in
sales, construction, retail...you name it. Not long before he met Michael
Masterson, he was stocking the dog food aisle at a local grocery chain for
$6 an hour!
Michael took Paul under his wing in the fall of 1994. In just three months
time, he produced a letter that generated over a million dollars in sales
for my company. His next letter grossed almost $3 million in sales. In the
last five seven, Paul has written letters that have generated over $100 million
in sales! And if you don't think he's been well-paid for his efforts,
In just seven years, Paul's made more than double the money he made
his entire working career — over $1.3 Million! In fact, he's made
enough money to pay off all his debts and move his new family to a beautiful
mountain-view home in Vermont — something he's always dreamed of
These two gentlemen prove that anyone can have this kind of success. All
you need are very basic writing and communication skills, Michael's secrets,
and a willingness to learn. But they are not the only ones to benefit from
Success from All Walks of Life
Michael's taken young people fresh out of college — with no “life
experience” at all — and turned them into top-notch copywriters
and newsletter journalists. Three such people — John F., Nancy C. and
Alex W. — are among my top staff writers, consistently generating millions
of dollars in revenue per year.
One of our now-very-good-business associates was holding a “stop
and go” sign at roadside construction site when Michael taught him
his direct mail secrets. Now he has a multimillion-dollar business of his
own — built mostly on the strength of the copywriting skills he learned
”The AWAI program really works. I just nailed down my first paying
assignment! I can’t express to you how excited, encouraged, motivated
I feel right now. Thank you, Denise. You came through on all your promises.
It’s your advice that helped me land this assignment. Now, if I can
deliver, and I know I can, this company has many more products they want
to market on the internet, and I plan to write them all.”
-- Paul D., San Diego, California
Michael's taught housewives, college students, and artists to excel.
And yes, there have been “professionals” — doctors and
college professors — who have left successful careers, lured by the
big money and stress-free lifestyle copywriting offers...
My point is, you don't need to be a “writer” to be successful
in our business. You don't have to be a genius or an intellect — or
even very smart for that matter. As you can see, our most successful writers
have come from varied and peculiar walks of life over the years. And copywriting
has changed their lives... made them more successful...financially secure...and
more confident in life.
Of course, you can't be illiterate and be a successful writer. You
do need to have a basic understanding of the English language. And a willingness
From there, good copywriting is just a matter of organizing the right ideas — and
using a few simple “trade secrets” to tie those ideas together...trade
secrets you'll find in Michael Masterson's Accelerated Program
for Six-Figure Copywriting.
Just the secrets you'll learn from Michael, Don and Paul are enough
to put you heads above most copywriters. But this program goes several extra
miles. Because these gentlemen have convinced some of the best minds in the
industry to add their most private secrets for success to the mix — secrets
and techniques that will have a profound and immediate impact on your life.
These copywriting geniuses have generated somewhere over $3 billion worth
of sales. Here's just a glimpse of what they've done...
- One gentleman started out twenty years ago with a single sales letter...now
he owns a $100 million a year publishing company that's launched fifty
newsletters and hundreds of book titles.
- Another top-gunner just retired — in his mid-forties. A single
direct mail promotion of his (famous in the industry) grossed nearly $10
million in primary sales...secondary income pulled in another $5 million...and
just renting the names from the people who responded to the letter pulled
in another million (pure profit).
- Another fellow has over 15 years in direct marketing, with clients like
IBM, AT&T, Value Rent-A-Car, Allied Signal, Arco Chemicals, and ITT
Fluid Technology, just to name a few, and has published over 30 books on
- Another wrote fund-raising letters that brought in over $600 million
for charities. He wrote a breakthrough promotion for a tax newsletter,
taking the circulation from 40,000 to over 100,000 in a few months. Another
blockbuster for a private financial group mailed for over a year, totaling
millions of pieces.
- And one man sold $500 million worth of products and services worldwide
through direct marketing. He's written 14 best-selling books, founded
23 successful businesses, and appeared on 17 television shows. His marketing
savvy has made him a multi-millionaire, and he commands a hefty $7,500
for a 2-day seminar.
These experts have revealed their secrets because they want you to succeed
as badly as I do. That's because several of them own direct mail companies
themselves. And like me, they need writers!
If You've Ever Wanted to Make Real Money Writing
— This Is a Superb Opportunity
”Michael Masterson’s Accelerated Program for Six-Figure Copywriting
was everything I hoped it would be! One of the best things about the program
is the tremendous support you give your students. You made it easy for
me to walk away from an 18-year engineering career by giving me several
paid assignments shortly after I finished the course. Soon afterward, I
had all the work I could handle. I feel like I’m finally leading
the life I was meant to live. I can’t thank you enough!”
-- Krista J., Roswell, GA
This is truly your once-in-a-lifetime opportunity...a chance to take home
your share of the millions of dollars up for grabs in the lucrative world
Graduates have proven that you could be writing professionally — getting
checks in your mailbox — before you even finish the course.
No question, Michael Masterson's Accelerated Program for Six-Figure
Copywriting is a fast track to pure, specific knowledge...and a very
exciting, lucrative career. This is a very serious education. Not some
general scattering of knowledge you'd glean from a book. It's a
very real opportunity to gain powerful, life-transforming knowledge — by
learning directly from those who have succeeded in this highly lucrative,
yet still undiscovered profession. In my mind it's worth every bit
as much as some of the most sought after degrees from the most prestigious
universities in the country.
It's Better than a Law Degree or Medical Diploma
As a successful professional copywriter, you'll be paid as much as or
more than many doctors or lawyers. And you'll have, in my opinion, even
more career prestige than a doctor or lawyer. (If somebody asks what you
do for a living, you can tell them in all honesty, “I'm a writer.”)
And here's the best part. You'll have a better lifestyle than a
doctor or a lawyer. You won't have to go to school for eight years or
more and pay over $150,000 in tuition. You won't have to kill yourself
working 18-hour days as an intern or as a junior in a law firm. You won't
have to be “on call” and rush to the ER in the dead of night.
You won't have to deal with criminals or lowlifes — or chase ambulances
for your next job.
You Can Be a Paid Professional in Less than 24 Weeks!
If you're like many of our students who are committed to learning Michael
Masterson's secrets — you can be a working, paid professional, copywriter
in 24 weeks or less! If you continue through the Masters Program, you could
be earning the big bucks — $50,000, $1000,000 and more!
Imagine earning that kind of money. Being paid on par with top engineers,
doctors, scientists, lawyers — people who attend years and years of
tough, competitive, mind-numbing schooling. (And your life will be much easier
than theirs will ever be. You'll work when you want to. Vacation when
you want to. Live anywhere.)
You'll Have a Skill for Life
”Every day I’m thankful that I got into copywriting. I had
such a feeling of accomplishment when I finished AWAI’s course … but
it’s what happened to me afterward that really blew me away. Not
only did I get an assignment from them to write a sales letter, but my
letter beat their 5-year control! Since then, I’ve done three other
assignments for AWAI. Two more from outside clients. And two other marketers
are interested in my services. I’m on my way. This program truly
delivers what it promises!
-- Peter Forest, New York, NY May ‘02
”Unbelievable! I practically fell off my chair when Lori e-mailed
the amount of money I would be receiving on my next royalty check -- $4,465.13.
What a cool feeling knowing I am still getting paid for a sales letter
that I wrote over a year ago. Now, that’s what I call passive income!
Thank you again for this opportunity!”
-- Peter Forest, AWAI Graduate and working freelance
copywriter April ‘03
Here's something else: once you learn the secrets, you'll have a
very marketable skill for life. One that will always be in demand. Even if
you decide not to write letters all your life, you'll have a powerful
skill that will help you in any job, career or business. After all, knowing
how to sell through the written word, express important ideas, convince people
to think your way, is a powerful advantage to have. If you sell for a living
this program will help you. That's because you'll learn the subtle
techniques of getting people to see your way of thinking, agree with you
on almost any subject and — most importantly — get them to open
their checkbook and buy what you're offering.
That's a skill business people like me are delighted to pay big money
for. I've paid more than $250,000 for a single letter! And as much money
as that is, it was still a bargain for me. Why? That one letter generated
over $10 million in sales for my company!
Maybe you're wondering — how does someone get paid $50,000 — $250,000
for a single letter? Let me share with you a little industry secret.
Earn $1,000 to $40,000 — Per Letter!
All copywriters are paid a fee to write a direct mail promotion. Depending
on the size of the job (and your track record of success) that fee can run
anywhere from $1,000 to $10,000. But that's not where the real money
is. The big money comes when you write a winning letter — something
we in the industry call a “control.”
As author of a “control” you get paid for every letter that
mails — each time it mails. Typically, my company mails about 250,000
of a “control” every six weeks. That's over 2,000,000 letters
a year. If you hold the control for a year — you'll be paid anywhere
from an extra $20,000 to $40,000 for that letter. And some controls last
four, five — even 10 years!
Three or four controls a year and you can see how fast the dollars can
add up. Here's a typical “income snapshot” of a writer who
writes one direct mail letter a month (12 per year), and has three “controls”:
Typical Writer's Income “Snapshot”
— 1 Letter per Month
Again, these numbers represent average fees paid to top-notch copywriters
who produce one direct mail letter per month and keep three controls alive
throughout the year. It's good money...but you can make more! All you
have to do is write more letters!
Just ask Paul Hollingshead, Don Mahoney or any of the other writers I work
with who make well over $100,000 — whose lives have been wonderfully
transformed by what Paul likes to call “the greatest job in the world”!
But if you don't want to work as hard and you're content picking
up an extra couple grand every month working part time, you can do that too!
Once you've mastered the program it's up to you!
This Is Your Rare Opportunity
”I know Michael Masterson and what he has taught me has revolutionized
the way I write direct mail -- taking it to the next level. His program
is the best correspondence course for copywriting I have ever seen – in
fact, the best copywriting course I’ve seen anywhere, in any form.
Anyone who wants to get into direct response copywriting would benefit
enormously from taking it. AWAI has helped many of its students get assignments
and succeed as freelance DM copywriters.”
-- Robert W. Bly, Professional Copywriter and author
of The Copywriter’s Handbook
Now I'd like to hand you a very rare opportunity to have that “greatest
job in the world” yourself. A chance to live the kind of life you've
always wanted to live — fire your boss, work when you choose to work,
from wherever you want, gain control of your financial future and step off
whatever weary road you may be on.
Copywriting can do that for you. It's that powerful — a lifelong
skill you will carry with you no matter where you go. As long as there are
products to sell and buyers to buy them — you will be in high demand.
Your phone will forever ring with work!
With the skills you'll learn from Michael Masterson's Accelerated
Program for Six-Figure Copywriting you'll be able to earn money
for the rest of your life — well into your retirement years if you
The secrets you'll learn through this program really do work in the
real world. Just ask Stuart J., Karen Douglas, Justin Franklin, Daniel
Fisher, John Harper — and others who just months ago cracked open Michael
Masterson's Accelerated Program for Six-Figure Copywriting. These
are folks well on their way to a new career — a new lifestyle where
they're in charge...where they determine how much they'll make...when
they work and when they don't.
I'll Be Watching You...
”I just wanted to take a moment to express my appreciation for locating
a great writer for my business. As you know it's hard to find good writers
in direct mail. And one of your new writers just beat my control. Can’t
top that! If you have anymore of these well train copywriters...please
send them my way. Thanks for all your assistance.”
-- Al Serin, President, AlMark Products Inc.
Don't worry. Your first effort doesn't have to be perfect. It just
has to have that glimmer of potential...a hint that you understand most of
the simple secrets revealed in Michael Masterson's Accelerated Program
for Six-Figure Copywriting. My advice: follow the program, apply yourself...and
there's a very good chance we'll be working together in the near
Of course I can't make any promises. And I can't say beyond a shadow
of a doubt that you'll become an overnight copywriting success. That's
entirely up to you — and how much you apply yourself to following the
simple, proven copy techniques provided in this program.
But I do know one thing. You'll have nothing to risk by giving Michael
Masterson's Accelerated Program for Six-Figure Copywriting your
In fact, we're sure you'll find that the knowledge you'll gain
from this remarkable course is well worth $50,000 or more. That might sound
like a ridiculous amount of money to you right now. But it's at least
what you'd pay to any school for the kind of instant $100,000+ earning
potential and life-long skills you'll have as a professional copywriter
or journalist for my company. Don and Paul have told me they would have happily
paid double that amount for the cash-generating knowledge they now have.
But you won't pay $50,000 for this course. You won't pay $10,000.
You won't even pay $1,000 — the cost of a couple of credits at
a good college...
The total cost of Michael Masterson's Accelerated Program for Six-Figure
Copywriting is just $507 — an almost absurdly low fee. But, we're
making it even easier for you to break into the lucrative world of copywriting...
You Can Pay As You Learn
Instead of paying us the full price of $507 upfront, you'll pay only $39 as an
enrollment fee for Michael Masterson's Accelerated Program for Six-Figure
Copywriting. We'll send you a whole starter kit — with our introductory
sections, our “Hall of Fame” book with some of the greatest letters ever written,
and your first 14 sections of the course. Review your start-up materials, study
our copywriting secrets, practice our special techniques.
If this program doesn't deliver everything we promised — if you are not convinced that Michael
Masterson's Accelerated Program for Six-Figure Copywriting will provide
you with a 6-figure, work part-time-from-home lifestyle, then notify us within
30 days. We'll happily refund your $39 dollars.
If, as we expect, you are thrilled with the program and excited to move forward,
then we will bill you only $39 each month for 12 additional installments of this
powerful life-changing program.
Special Offer from Well Fed Writer
Purchase the full course today by clicking
here, or mention Well Fed Writer when placing your order by phone at (866)
879-2924, and as a special thank you, you'll receive access to the recording of
the Selling Yourself teleconference with Bob Bly, “How to Prospect So
Successfully That Clients Offer You More Copywriting Assignments Than You
Can Ever Possibly Handle.” This intensive session will give you the information
you need to generate more new business leads than you can ever hope to handle
- quickly and affordably.
Nothing to Risk: Your Iron-Clad, No-Risk Guarantee
For less than the cost of a single college credit — you can be on
your way to an exciting career most people don't know exists. Plus, you'll
gain a skill that could easily pay you well over a million dollars of income
in your lifetime. And your satisfaction is 100% guaranteed. You can cancel
for a full refund within the first 30 days, and after that you can cancel
at any time you want with no further obligation. That's as fair as we
can make it.
Your Future Is in Your Hands
”Top copywriters are critical to my company’s success – and
most of the freelance copywriters I use are AWAI members. I am much more
comfortable hiring new writers if they have taken the AWAI course.”
--Brian Sodi, Fourth Avenue Marketing Group
With the knowledge and skill you'll gain from this one-of-a-kind program,
your life can dramatically change.
Imagine working for yourself, when you want to, from home, with no bosses
breathing down your neck and no commute to drive you crazy.
Imagine being in high demand — having publishers calling you, begging
you to write for them. You only take the jobs you want and practically name
Imagine living where you've always wanted to live. Now you can because
you're a highly paid professional writer. Live by the beach...in the
mountains...in a high rise overlooking Central Park. Wherever you go, all
you need is a computer and a phone line and you're in business!
Imagine working as little or as much as you like — at any time of
the day. (If you're a night owl, you can work a few hours a night and
have the entire day free to do whatever you want!)
”As a publisher of 5 newsletters with tens of thousands of customers
worldwide, I’m constantly looking for writers. It’s not unusual
for me to pay $2,000, $3,000, even $8,000 for a single letter if I know
it’ll bring in money for my company. As a copywriter myself, I know
AWAI’s program is good. Anyone who completes their course and write
a strong sales letter can always find work with me.
-- James DiGeorgia, DiGeorgia & Assoc.
Or imagine being able to wake up on any morning and say “screw it,” I'm
going to play golf, or go fishing, hop on a plane, take a vacation — anything
That's what being a top-notch copywriter is like.
It's a great life — and I'd like you to take this very rare
opportunity to see if life as a professional copywriter is the life for you.
And who knows. Maybe one day you'll be “working” for me!
Or, for one of thousands of other publishers and marketers like me willing
to pay you very well for your writing. Some are large international publishing
firms (like mine) that sell by mail and produce quality written products...others
are smaller companies throughout the country (and likely a few in your home
town!) That's why there's an entire section in this program dedicated
to launching your freelance career. Among the things you'll learn is
the single most powerful technique for virtually assuring you get your first
freelance job with any company — including mine!
Fair Warning: This Is a Limited Offer
But a quick warning — Michael, Paul and Don can work with only so
many students at any given time. Remember, this is a one-on-one, interactive
program. Once there are all the “students” the team of professional
copywriters can handle, you may have to wait several years for this opportunity
to come around again. That's why I urge you to order today. Check it
out. Decide if it's for you. You can always cancel for a full refund
within 30 days if it's not.
So if you have any writing ability at all — and you're looking
to change your life — dive in right now. Let us teach you what we know — and
start living the “wealthy writer's life” now. Order Michael
Masterson's Accelerated Program for Six-Figure Copywriting RISK FREE
President, Agora Publishing
Make Your First $10,000 Before You Finish the Course
As an AWAI student, you get to participate in their ongoing ”$10,000
Challenge.” (You write a letter for the course. If it’s accepted
and becomes a control, you get paid $10,000.)
Krista Jones took the challenge last year and her letter is mailing right
now. So did students Peter Forest and Stuart J.. All of them wrote sales
letters that AWAI thought worth testing. Peter’s letter won and has
been mailing as a control for over a year now. Stuart and Krista have excellent
chances of winning too!
By signing up for the course today, you’ll get everything you need
to participate in and win the $10,000 Challenge. Krista tells us she was
amazed at how much ”extra” help she received from Don Mahoney
and the other board members once they saw her first draft. She said Don told
her, ”When you win, we win. We’re happy to pay $10,000 for a
You’ll get all the details when you begin the program...