During the last few years of my father’s life, I had to care for him more and more. It was harder and harder, and I’m just getting over his passing.

The amazing thing was that I not only financially survived, but made a considerable amount of money — even while taking care of a dying parent.

Even now I’m sad as I write this, but the saving grace that took care of me is available to you, too… and I would like to share it with you today…

How to prepare financially to live well,
have invaluable time freedom,
and build an income that will carry on
when times are almost unbearably hard…

Dear Reader,

Years ago I was blessed with a way of making money that surpassed my wildest dreams. I now make very large amounts of money (six figures is routine, and I’ve made as much as $450,000 in a single year), and I have a great lifestyle.

It’s a little-known career that pays unbelievably and allows me to live where I want, how I want, make as much as I want, and keeps coming in even during a year or two of difficult times — like divorce or death of a loved one.

It’s available to you, too, and I’ll explain just how in a minute. And if I could do it, there’s no doubt that you can, too. But first, let me back up and tell you my story…

From Lost to Millionaire

You see, I was stuck in the 1960s for a long time.

That wasn’t my plan, of course. But lack of direction and growing up in the freewheeling “If it feels good, do it!” generation of those years — not to mention Vietnam, free love, drugs, intense rock lyrics — well, I was one of the ones who wound up directionless and somewhat lost.

In fact, I never really had any goals, and I barely got through high school. I only pulled it together when I realized I’d be washing dishes if I didn’t do something.

Most of my friends from high school went on to find and start careers. Some took a year or two off, and then said, “OK, back to school.”

Not me. For whatever reasons, I thought I could let the good times roll forever. The ‘60s turned into the ‘70s, and I was still doing the same things. By 1974, the party was really over — but I kept going.

The next years got pretty bad… no need to go over all that… but the way it turned out was that I had a moment of clarity while in my thirties and said, “Hey, I am going NOWHERE (or worse).”

So there I was, 30-something, with just a high school diploma and a couple of college credits I’d managed to collect in 14 years. Pretty sad.

I cleaned up my act and got to work. Well, kind of. I waited tables, painted houses, and eventually learned cabinet making. I had my own shop for a while. But when the recession of the early 1990s set in, things got bad. And I was still chained to my shop.

Then I learned about copywriting (any kind of word usage for marketing). And boy, did my life change. I learned the secrets of the craft, and my annual income went from $12,000 in 1993 to over $450,000 in 2004. In between, I made millions.

One of the things that I did along the way was to help found a little company to teach others how to do the same thing. Not only did it not threaten me — there was plenty of work to go around — but my clients needed writers and more writers. Every year the demand seemed to grow.

A Little Tale of How We Grew —
and So Did People’s Money
(Just Like Yours Can!)

Now, most people who’ve heard of copywriting think of ad agencies, or in-house grunt work. But in reality, the best money is in being a freelancer. You make 10 times the money, and you can live where you want, wear what you want, and structure your day however you like.

Nice lifestyle.

So our little company grew, and we started having success stories right from the beginning. One guy signed up for the program and literally within a few months went to work for one of the biggest publishers in the country.

We started with the most popular fields of copywriting, financial advisory services and alternative health. Then little by little we expanded into the many other fields and the specialties grew. You see…

Direct Marketing Is a $2.3 TRILLION Industry

Advertising alone is a HUGE industry — according to some figures, over $144 billion in the United States alone.

But “direct marketing” is different, and even bigger. In fact, it’s in the trillions. Direct marketing is where companies sell directly to people who are most likely to buy their products or services… simply by sending letters (through the mail or through email) to those who have bought similar products or services in the past.

What isn’t known by a lot of people is how easy it is to take a nice little piece of that huge pie. That’s why we’ve been so successful. The demand for people who can do what my friends and I do (and what you can learn to do) is mind-boggling.

And realize also that the world is opening up, and more and more people find themselves working for clients who are marketing in other parts of the world — either that are translated or are sent to English-speaking people all over the world. And obviously, the Web knows no borders.

It’s really amazing. And here’s the best part…

You Don’t Even Have to Be a “Writer” to Be Successful!

This is great. And it’s absolutely true.

When most people think of writing, they think of writing like you’re taught in school. It’s called “expository writing.” It’s designed to inform, or explain a subject to the reader. In other words, “expose” the information.

Now this type of writing is taught by teachers, and it’s most used by students in colleges and universities. A good “exposition” is focused on a topic, and provides facts in order to inform its reader.

Also, it’s kind of formal and has to be very correct. And it’s B-O-R-I-N-G.

But when it comes to marketing, it’s a whole different ball game. Marketing is much more conversational, as if you’re talking to a good friend over a beer or glass of wine, telling him or her about your favorite car or restaurant.

And you don’t even have to know the “rules” of grammar — they just don’t apply here. You’re not formally “exposing” an idea — you’re explaining why something is great, or the benefits of it. In plain, everyday language everyone can understand.

In fact, you don’t have to know a preposition from a noun. There are plenty of proofreaders and computer spell-check programs that can do that for you.

What’s more, you don’t even need a computer! I know one copywriter who dictates his letters into a tape recorder and someone transcribes them to paper. How’s that for simplicity?

The main thing to remember is that in copywriting you’re not out to win any literary awards. All you have to do is convince someone to see the benefits of your product in a persuasive, personal manner. Get them to respond to an offer, and you’ve done your job.

Bingo!

So in reality, it’s very simple. All you need is a basic feel for the English language and to learn the simple structure of direct marketing.

But That’s Not All…

As I said, after our successful start with financial and health copywriting, we began to move into related fields, like fundraising, travel writing, and Internet writing… just to name a few.

Now we have thousands of people who’ve taken our program, and hundreds who’ve followed through and achieved success they never dreamed they’d see in their life.

In fact, the walls of our offices are literally covered with “Thank You” notes from people whose lives have changed beyond anything they ever dreamed.

And today, I’m going to make it almost irresistible for you to see what I’m talking about. That’s because we’ve worked it out so that you can START for just $39. What’s more, if by some bizarre chance you don’t think it’s worth it, you can immediately get your money back.

In other words, you have nothing to lose.

But requests for refunds rarely happen, because we offer a program with so many ways to approach it (including fundraising, self-help, catalog writing… even spreading the word on Christian products), that people almost always find some area of interest that grabs them by the heart.

So you can’t lose. Just let me explain in a little more detail what it is you would be doing…

Here’s What You’ll Do

You will learn — as fast or as slow as you like — the secret structure of copywriting for the direct marketing industry. You’ll learn how and where to find clients. We’ll even show you one way of getting clients that’s almost foolproof.

So if you can learn these simple techniques, and put forth the effort, you too could be on your way to enjoying a lifestyle that many doctors, engineers, lawyers — and even stressed-out CEOs — would envy.

And without the aggravation and heartache they get on a daily basis. (Not to mention student loans to pay back, and business overhead.)

Plus…

You’ll Learn From the Best in the World

Over the years, we’ve incorporated the secrets and techniques of most of the leading copywriters in the world — both of the Internet world and the printed medium. Which is why I can say — without hesitation — that this is the best program of its type in existence.

For example, here are just a few of the pros we worked with:

• Michael Masterson: Originator of many of the secrets revealed in this program, he has over three decades of experience developing successful businesses. Two of them broke the $100-million-a-year mark, and dozens of others have reached into the millions and tens of million.
• Bill Bonner, President of Agora Publishing: Target Marketing magazine once named him “Direct Marketer of the Year.” His company has gross sales of over $200 million a year. (I got my first break with Bill, and continue to freelance and be paid very well by him.)
• Bob Bly, professional copywriter and author of over 70 books, including The Copywriter’s Handbook: A direct-marketing genius and self-made millionaire who has over a quarter of a century of experience in the industry, with clients like Medical Economics, McGraw-Hill, Prentice Hall, IBM, AT&T, and Value Rent-a-Car. This heavy hitter has written over 100 articles that have been featured in magazines like Writer’s Digest, and he’s been paid millions of dollars in fees, royalties, and advances from his clients.

Bill Bonner was also one of the pioneers of Internet marketing. While others were blundering around in the late ‘90s trying to use the Web in a dozen different ways, Bill quietly built an email list with a free daily e-letter. When it was mature (and by then everyone was starting to say you couldn’t make the Internet work), he added different product promotions to his letter.

The result was a $6 million profit the next year.

But you’ll learn about all of this if you choose to get involved. What you may be wondering is just how much you can make just for writing like this. The answer may surprise you.

Earn $50,000 to $200,000 a Year

Take a sales letter, for example.

Depending on the size of the job, the fee can run anywhere from $500 to $10,000 or more. Let’s say a typical working copywriter who has built a nice track record earns $5,000 for each letter (and that’s still on the low side).

If he writes two letters a month, he earns approximately $120,000 a year. Even at half that amount — $60,000 a year with total personal freedom isn’t bad.

But wait — it gets even better. “The Gravy,” as we like to call it.

Here’s the little “secret” of our industry…

The “Hidden” Money (More Like a River)

Take a close look at your mail. Once you’ve bought something directly from a mailer or Web ad, your name goes on a list and gets rented out to other marketers of similar products.

Now, if you notice that you’re receiving the same sales letter over and over again, it means that customers are buying this product — and the sales letter is a success. That’s why the company mails it again and again.

Naturally, the company that hired that copywriter is very, very happy. And the copywriter is also very, very happy.

Now, copywriters don’t automatically get royalties — though many do — you may have to build up a track record first. But I’ve had royalties trickle in for almost seven years for something I wrote. By that time they’re pretty small, but it’s still amazing! Especially when every dollar counts.

This is exactly the money that has allowed me to attend to the most urgent of life’s matters, like the death of my father, and still have a substantial income stream. Especially in these days of the “sandwich generation” — with both children and aging parents to care for, this is indeed a blessing beyond belief.

OK — I’ve told you what copywriting has done for me, and what it could do for you. Let me just finish by telling you what you’ll get if you sign up for our program…

You’ll Get a Complete Tool Kit and Blueprint for a New Life!

The program is called AWAI’s Accelerated Program for Six-Figure Copywriting. And if you choose to take advantage of this opportunity, we’ll immediately rush you a starting package that should knock your socks off:

• The first 14 sections of the program. The entire program consists of over 450 pages of tips, techniques, and strategies that have sold billions of dollars worth of products and services through the mail. (We’ve spent ten years improving this program until I’m proud to say it’s absolutely the best there is!)…

“My program arrived two days ago, and I cannot leave it alone. I can’t wait to get back to it, so may I congratulate all of you for this excellent and compelling compendium of information. (If it gets any more absorbing, I think my wife will leave me!)”

-- Peter C.,
Derbyshire, England

• Your first practice exercises, where you’ll have an opportunity to work on an actual direct-mail letter covering all the key components…
• AWAI’s Hall of Fame book — packed with over 300 pages of the best sales letters ever written, along with notes and commentary as to what makes them so successful…
• Details on AWAI’s “$10K Challenge” — Once you’re an active member, you’re invited to participate in AWAI’s “$10K Challenge.” This is where you can write a letter promoting one of AWAI’s programs. If they like it, they’ll mail it — and pay you for it. Then once a year, AWAI reviews the results for all the submissions they’ve tested, and selects at least one person to receive additional contracted assignments to the tune of $10,000! And get this — there’s no limit to how many assignments you select or how many times you take a shot at one. Write a winning letter for a real product, and you have a chance to be paid $10,000 for your efforts!
• Special Bonus Report: How to Safely and Quickly Change Careers — everything you need to know about leaving your old life behind and beginning a journey like mine — to big money and incredible freedom.
• Also, you’ll get a FREE subscription to The Golden Thread, a weekly members-only email where you’ll get insights from the pros, newly discovered copywriting tips and strategies, information on getting clients, industry news and happenings and, believe it or not, job opportunities!
• You’ll get Members-Only access to the AWAI Website, the ultimate resource for both working and training copywriters, and a place you can network with other members! You see, it contains the AWAI Member Forum, where you can “talk” with other members at any time. It’s a great place to ask questions, share your experiences and triumphs, offer and receive advice, and find out what’s working best when it comes to getting clients and selling your services.
• Plus other surprises you’ll discover in your welcome package!

The rest of the program will come in 12 monthly installments. Of course, if at some point you become unhappy with what you’re learning, you can simply cancel, and you have no further obligation. That’s the only fair way to do it, really.

We’ll Keep You Completely Up-to-Date

We’ll also keep you up-to-date on all the new programs and services available to you as an AWAI member.

Each and every promotion we send (including email and Web promos) is written by a top-notch copywriter… so, along with being informative, they’re a great learning tool for both new and experienced copywriters.

Hopefully, you’ll read each of the letters we send and save them for what we call a “swipe file” — a file of direct-marketing promotions that you can use for ideas. (Your starter package shows you exactly how to build your own swipe file, which will be an invaluable resource to you in your new career.)

In fact, one of the most successful copywriters ever was known as “the copywriter who never had an original idea.” Almost everything he did he lifted from his extensive swipe file.

Just so you understand, it doesn’t mean you copy other people’s work — that would not only be unethical but could also be illegal.

No, it is simply a technique experienced copywriters use for getting ideas on how to “put together” a promotion. You can use ideas and structures, but you can’t copy people’s actual words and work. We don’t advise it or have anything to do with anyone who does.

But enough of the moral lecture — let’s get back to finishing up what we can do for you. Here’s the real crème de la crème…

A Job Exchange Network, Too?

Yep. After being a member for a month (some people have completed the whole program in that time!), you become eligible to access our special website, DirectResponseJobs.com.

While AWAI is not an agency, we make it a priority not only to prepare you for real-world work, but to help you get paying jobs. We created this site to do just that. And it works!

“I got a call from someone a week ago who saw my profile on the DirectResponseJobs board. I LISTENED to his needs — can’t stress that part enough — then researched his website and wrote him a cover letter bid — one page — asking for the job. I’m in, lots of work.”

-- Mike S., Glastonbury, CT

“Thank you, AWAI! I’ve just been contacted for a freelance copywriting assignment coming for a financial project as a result of AWAI’s DirectResponseJobs.com.”

--John K., Lexington Park, MD

“The job I was hired for through DirectResponseJobs.com gave me the confidence boost I needed to know that I would succeed in my new career — and it’s going great. I’m now working full-time in my freelance career, and I am loving every busy, crazy minute of it!”

-- Caroline M., Wayzata, MN

So you see, it really works. It’s a way for you to connect directly with the many marketers eager to hire — and pay — you.

And — if you want to move really fast, that’s possible, too.

Accelerating Your Success (Get More of the Program Faster!)

Naturally, everyone works at a different pace. And you should go at the pace that best suits you.

But if you like, you can accelerate your speed. At any time, you can decide to get the rest of the program sent to you, or — if you like — you can get the whole program at one time.

It’s totally up to you. Now, you may be wondering… what’s the total cost of all this?

The answer may surprise you…

Get Started for Just $39!

The plain truth of it is that this program is worth thousands of dollars. Is that a high price to pay for changing your life?

I think not.

Now, we’ve priced this extensive program as inexpensively as possible. The entire program costs just $507. But we know that’s a lot of money for many people — especially if you’re coping with difficult situations.

So we’ve broken the program into sections, which allows us to get you started with a whopping “look-see” package for just $39, instead of paying the whole $507 up front. After that, you’ll get the rest of the program in 12 monthly sections, billed at $39 each.

That, my friend, is a deal you can take to the bank.

So let me sum it up for you…

It’s Your Right to Live the Way You Want

People take our program for many different reasons. Maybe you’re not happy in your present situation (among the many who feel like a “grunt” on their job, or are sick of commutes or bosses or office politics).

Maybe you want to take a business you have to a new level… or start your own business. Maybe you want to raise money for your favorite cause. Maybe you want to market Christian music or books. Maybe you want to travel the world and get paid to write about it (so it doesn’t just cost money — you actually can make money!)

Or a dozen other reasons.

What’s more, I promise you this: Once you finish this program, you’ll look at business and everyday life a whole lot differently. One friend of mine took the program, and is now — with two other top-notch people — opening a consulting business in his field. His success is practically a no-brainer. And he credits it all with the reading and research he did in AWAI’s Accelerated Program for Six-Figure Copywriting. He says it opened his mind to the possibilities in the world.

So hopefully you’ll learn the same thing — that the principles we show you apply in many different aspects of your life. Even if your goal is to open a small business — you’ll find the core concepts of marketing invaluable to your efforts.

Even strained working and personal relationships will be a lot easier to deal with — once you apply these universal techniques of persuasion. Successful people from all walks of life use these skills daily. And now you will, too.

Well, like it says above — it’s your right to live the way you want. The only clever part of it at all is figuring out how you’re going to do that. And we’ve pretty much taken care of that for you. In fact, we make an ongoing commitment to you…

Our Unconditional Promise to You

You’re being given an opportunity to participate in a truly groundbreaking and life-changing program. It’s not like some others (that perhaps you’ve seen). They sell you a book and then — good-bye, good luck, you’re on your own. That won’t ever happen with AWAI.

You see, our long-term success is tied to you — to the success you have in becoming a professional copywriter. The more AWAIers who become good, competent, professional copywriters, the more “in demand” our program will be.

It’s as simple as that. When you succeed, we succeed.

Questions? Great. We look forward to answering them. Our Member Services team will happily assist you with any questions you may have about the program.

And before you know it, you’ll be on the road to financial independence... and welcomed into the elite ranks of working copywriters.

We’ve had many, many success stories at AWAI. In fact, here’s another thing I urge you to do: if you’re ever in Delray Beach, Florida, please stop by our offices. We’d love to show you the thank-you letters that adorn our walls from people who completed our programs. They have completely changed their lives, and they’re now earning a substantial living doing what they want, from where they want.

Our 100% Satisfaction Money-Back Guarantee!

Just for your peace of mind, I’ll repeat once more that your satisfaction is guaranteed.

Simply review the program materials, learn the secrets, and get started on the practice exercises.

If you’re not totally convinced this program can’t provide you with the best work-from-home, six-figure-income lifestyle imaginable... just return the unmarked materials within 30 days and we’ll happily give you a prompt, no-questions-asked refund of your purchase price. And you’ll have no further obligation at any time.

But, if you discover this one-of-a-kind program is everything I described, and more... then we’ll continue to send you the remaining sections of the program. You’ll receive 12 additional monthly installments at $39 each. For less than the cost a first-class plane ticket, you can enter a profession that can finally pay you what you’re truly worth... for years to come.

So, if you’re interested, check it out. You could very well end up like many of our members — waking up one morning and realizing you’ve accomplished your dream.

Simply click below or call us toll-free at 1-866-879-2924 and you’ll be on your way IMMEDIATELY.           

I can’t make it any simpler than that. So act now — you could literally change your life. I did.

Sincerely,

Don Mahoney
Co-Founder, AWAI

P.S. I have to say, I’m very fortunate. Not everyone can spend so much time dealing with the most traumatic events in life — like divorce or the passing of a loved one — and still make a six-figure income. But if I could do it, anyone with half a brain could. You just need someone to show you the way.

Believe me, my colleagues and I — the people who enjoy this incredible lifestyle — are no more talented than you are. The only difference is that one day we got fed up with punching the time clock, working for an unappreciative boss, and decided to do something about it. (And we found someone who showed us where the work was and how to do it.)

Freelance copywriters really do live “the writer’s life.” And enjoy their freedom. That’s something you can’t put a price on. And just imagine: The first job you land can probably pay for the program itself!

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American Writers & Artists Inc.